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Example site for an entirely fictional business — not a real company.

One gym. No franchise.

Unit. Barbells. Studio.

Six racks, two studios, 38 classes a week. What it costs and how long you are tied in is on the page, not in the small print.

Gym floor, free weights and two studios in a converted mill in Lowell, Massachusetts. One gym, no franchise.
Workshop
The team
Racks in the free weight area
6
Studios, 120 and 80 m²
2
Classes a week
38
Open, Monday to Friday
6 am – 11 pm

Timetable, a taste

The full week is under Classes. Places are limited. Book from 48 hours ahead in the member area, cancel up to two hours before — then the waiting list moves up.

  • Strength circuit

    included

    6:00 PM, 45 min, Studio 1

    Nick
  • Core & stability

    included

    7:00 PM, 45 min, Studio 2

    Jasmine
  • Free weight technique night

    included

    8:00 PM, 60 min, free weight area

    Toby

Category Monday, 3 entries.

From the mill

20 July

One more circuit on Saturdays

From August there is an extra circuit at 9 am on Saturdays. Sixteen places, bookable two days ahead as usual.

2 July

Four new racks are in

The free weight area is up to six racks, plus two benches and new plates up to 25 kg. Queueing for the squat rack should be over.

18 June

Reduced timetable in the first week of August

From 4 to 10 August only the evening classes run. The gym floor keeps normal hours and booking stays open.

30 May

Inductions now on Tuesdays too

Equipment inductions used to be weekends only. From now on also Tuesdays at 5:00 PM and 6:30 PM, bookable online.

First time? Allow 90 minutes.

An induction on the equipment, a training plan, and then you decide in your own time. Nobody sells at you across the desk.

Unit Nine Training

Gym floor, free weights and two studios in a converted mill in Lowell, Massachusetts. One gym, no franchise.

© 2026 Unit Nine Training · unit-nine.com

Demo site — gym, classes and prices are fictional

The project frame

How Awelior would approach this project

Unit Nine Training is invented — the way it is built is not. None of this is work delivered for a client. It is the shape we would give such a project — with the same depth, but without a client who would have to answer for it.

Where it starts

Unit Nine Training is one gym in an old factory hall, not a franchise. The competition is a chain with an advertising budget, and the comparison happens on a phone, usually in the evening. Two questions decide it: when the classes run, and what membership really costs — joining fee, term and notice period included.

Decisions

  • Prices in full, with term and notice period

    The membership page carries the packages with price, term and the questions that usually end up in the small print. That is precisely what separates a single gym from a chain — and it is the decision that saves phone calls.

  • Class plan as a card, booking below it

    The class plan sits there as browsable categories, with booking following underneath in four steps. Separate, because most people want to read the plan rather than book — and the plan is why they come back.

  • Big type, high contrast, the building as motif

    An old factory hall is the selling point. The design picks that up instead of forcing it into a gym template full of stock photography — the same high-contrast archetype as the restaurant, in a different palette.

Deliberately left outNo member area and no online sign-up with a direct debit mandate. A contract signed on a website needs an ACH authorization, cancellation terms and identity checks — that is a project in its own right, not a sub-page.

What is in it

Pages
5
Content blocks
22
Languages
4

Five pages, in all four languages. Navigation, the class overview, the gallery, the expandable questions and the four-step class booking all respond. Indicated only: gym photography, directions and the form target; classes, prices and times are sample values.

How it would go on

  • Class administration

    Places per class, waiting lists, cancellations, instructor changes and public holidays. A class plan with no administration behind it is wrong within two weeks.

  • Membership and collection

    Contract conclusion, ACH authorization, the billing run, cancellation and freezes. This is where a gym loses money if it is not built properly.

  • Access control

    If booking and turnstile are to work together, an access system hangs off it — plus the question of what happens when somebody turns up without a booking.

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